Register creatives
When to register
How to register
1
Open the creatives tab
Click the
Creatives tab on the campaign detail page.2
Add creative
Click
Add Creative and upload an image or video file. You can also reuse creatives from the creative library.3
Configure details
Enter destination URL, CTA button, ad text, advertiser info, and other fields.
4
Request review
Save, then request review.
Image creative guide
Required image sizes differ by product. Check the specific guide for the product on the registration screen.
Video creative guide
Thumbnail (video)
Video creatives require a separate thumbnail image, uploaded directly. The thumbnail is shown before the video plays.Creative details
Destination URL
The address the user is taken to when clicking the ad.The fields below (CTA button, Advertiser info, Ad text) apply only to native ad creatives.
CTA button
Configure a button that prompts user action.- Label — such as “Go now”, “Install”, “Learn more”
- Color — choose a color that matches your brand
Advertiser info
Ad text
Advanced creative settings
Display period
Set a display period per creative.Display time
Fine-tune days and times when the creative is served.Display-time settings must be enabled by the publisher. If the option is not visible on the creative settings screen, contact the publisher.
Creative preview
Once configured, you can preview how the creative will appear to end users.Creative review
Every registered creative must pass publisher review before going live.Review time
- Up to 48 hours (business days).
- Peak seasons can take longer — register with lead time.
Creative states
Re-registering rejected creatives
- Rejection reasons are delivered via email and notifications.
- Fix the issue and re-register as a new creative.
- You cannot edit a rejected creative and resubmit it for review.
See Ad Policy for common rejection reasons and how to address them.
Managing creatives
Edit
- You can edit text, destination URL, CTA button, and similar fields.
- The image/video file itself cannot be changed. If you need to replace it, register a new creative.
Delete
- You can delete creatives you no longer need.
- Deleted creatives cannot be recovered.
Required creatives
Some ad products define required creative counts.- If required creatives are not fully registered, ads may not be served even after the campaign starts.
- Check the required-creative status on the campaign detail page.
- Notifications are sent when required creatives are missing.
Next steps
Campaign Operations
Campaign list, detail, duplicate, and pause.
Reports Guide
Check performance metrics per creative.
Ad Policy
Review criteria and prohibited/restricted content.